I want to talk about a new(ish) internet phenomena happening on some message boards, Digg.com, Slashdot.org, and other social sites. It’s called the Rick Roll.
What is the “Rick Roll,” you might ask? It’s taking any given opportunity where there’s a lot of interest in a story or subject, such as an article on Digg, to comment and link to something supposedly interesting or related in your comment. Only, the link you give actually takes the person to a YouTube video of Rick Astley’s “Never Gonna Give You Up.” The person doing the trickery then proclaims “Rick Roll’d!”
I’m not sure why that particular song is supposed to be such a cruel prank, other than it’s kinda cheesy and funny to watch. But for some reason I can’t explain, it’s hilarious to do this to people. Or if you’re bored, you could just go look at some pornography.